Hello, my name is Lucas Arico and I’m a graphic designer who focuses on evoking emotion within audiences through strategic color use and research.
Inspired by my love for movies, I’ve always been intrigued by how colors are used to evoke emotion. This has led me to explore color relationships, and think about how colors can be used to further a design and create an impression on the audience.
I have both created and worked within branding and style guides. Instead of viewing branding guidelines as something that are limiting, I view them as a source of creativity that strengthens my designs.
I also have experience in project management which has allowed me to sharpen my communication and organization skills. I know how to find necessary support when needed to ensure the best quality and results.
I invite you to explore my website to see how I work with branding, project management and other designs!